When Paralympic bronze medalist and Arjuna Awardee Manisha Ramadass sat down with KIBI Sports founder Sagar Rai on the Sports Charcha podcast, she captured the mindset of every Indian grassroots athlete in two sentences: when she first picked up a racket, people around her asked, 'What if she fails?' Nobody asked, 'What if I win?'
KIBI Sports is a sports business from India with two legs: sports equipment from 257+ brand partners sold through our own ecommerce and international B2B exports, and a sports platform used by athletes, academies and institutions.
Key Takeaways from Manisha Ramadass's Journey on Sports Charcha
- Family Belief Before Public Applause (/athletes): Born with Erb's palsy in her right arm, Manisha's parents backed her travel and training long before medals arrived — the exact family commitment KIBI's verified athlete passports are built to honour.
- Tactical Preparation & Coaching (/pro-services): Working closely with her coach, strength and conditioning trainer, and sports physiotherapist enabled her comeback in Paris and ongoing World Championship preparation.
- Corporate CSR & Brand Sponsorships for Para-Champions (/csr & /matchmaker): Corporate CSR committees and brands can support verified para-athletes across 90,000+ athletes verified through sports organisations via WhatsApp
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